Share.Market
Here’s an in-depth article about the Share.Market app — what it is, its main features, pros & cons, and what to keep in mind before you start using it.
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What is Share.Market?
The app Share.Market is a mobile investment & trading platform launched by PhonePe Wealth Broking Pvt Ltd (a subsidiary of PhonePe Limited) in India.
It allows you to open a Demat & trading account, and then invest in or trade across stocks, ETFs, mutual funds, IPOs, futures & options (F&O), and curated “WealthBaskets”.
In short: it is trying to combine the ease of a fintech app with full-fledged broking/trading capabilities. Also Download Happy Teen Patti

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Key Features
Here are some of the standout features of the Share.Market app:
Free Demat & Trading Account: The onboarding process is paperless and you can open a free Demat account via the app.
Stocks & ETFs: Buy/sell stocks listed on the National Stock Exchange of India (NSE) and Bombay Stock Exchange (BSE); invest in ETFs and track company financials, real-time quotes etc.
Mutual Funds: The app offers mutual fund investing, including access to direct funds and tools to evaluate them.
Futures & Options (F&O): For more advanced users, the app provides derivatives trading (stock & index futures/options) including option chains, margin facilities etc.
WealthBaskets: These are curated portfolios (baskets) of stocks & ETFs built around themes or strategies, allowing you to invest a smaller amount with diversified exposure.
Upcoming IPOs: You can view, track and apply for IPOs directly in the app.
Simple UI + Analytics: The app emphasises ease-of-use while also offering analytical tools like financial statements (P&L, balance sheet), watchlists etc.
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Benefits – What Makes It Attractive
Single app for many investment/trading needs: Stocks, ETFs, mutual funds, IPOs, derivatives all in one place.
Backed by a large fintech (PhonePe) which is already trusted for payments & services — this helps with credibility.
Good for both beginners & intermediate users: Beginners can use simpler tools (mutual funds, baskets), while more experienced investors/traders have access to F&O etc.
Ease of access and low friction: Paperless onboarding, app-based access, likely minimal paperwork.
Theme-based investing (WealthBaskets) may help users who don’t want to pick individual stocks themselves.
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Things to Keep in Mind / Limitations
Trading & investing risk: As with all stock market apps, investments are subject to market risk. The app itself emphasises this.
Fees, margins, hidden costs: While the account opening might be free, you’ll want to check brokerage, transaction fees, margin interest for F&O, etc.
Reliability & Support: The experience with customer service, app stability, latency during heavy trading hours are important. Newer platforms may still be maturing.
Advanced tools may require good knowledge: Derivatives trading, option-chains, margin facilities etc are complex — not ideal for someone who is totally new to trading.
Theme baskets are not a guarantee: The WealthBaskets are convenient but you still need to understand what you’re investing in and the associated risk.
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Who Should Use Share.Market?
Newer investors who want a single app to start investing in stocks, ETFs, mutual funds and possibly IPOs.
Intermediate users who want access to diversified portfolios via predefined baskets rather than picking every stock.
Traders interested in F&O and derivatives, provided they understand the risks and tools.
Anyone who is comfortable using fintech apps and wants convenience + variety in one platform.
Who Should Be Cautious?
Complete beginners who don’t yet understand how the stock market works — might need more education before diving into derivatives.
Users looking for ultra-cheap brokerage or extremely advanced custom trading platforms — this may not yet match specialist broker platforms in every respect.
Investors who prefer offline/traditional broker relationships, vs an app-only experience.
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Final Verdict
The Share.Market app is a meaningful entrant in India’s trading & investment app space. By combining the brand and user-base of PhonePe with a full set of investment/trading features, it offers convenience, access, and diversified options. If you’re looking for a modern, mobile-first way to invest and trade, it is worth considering.
However, like all such apps, you should still do your homework: read the fee structure, understand the product (especially derivatives), and align your choice with your investment/trading experience and risk appetite.
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If you like, I can pull together a comparison of Share.Market versus some other popular Indian investment apps (e.g., Groww, Zerodha, etc) — would that be helpful?